Fully stocked, from strategy to social
If it’ll move the needle on audience engagement, you’ll find it at FATFREE. Here’s a topline of solutions and capabilities we can put to work for you.
Brand Building
Create an immersive, engaging brand that makes you proud and grows your business. This team has guided some of the world’s best brands to stardom, woven compelling brand stories and frameworks, and designed identity packages that stick. We’re pretty big nerds, too, so we love starting with research to identify truths and opportunities and make sure every move counts.
- Research
- Marketplace assessments
- Stakeholder interviews
- Cultural intelligence
- Competitive reviews
- Brand and content audits
- Brand positioning and architecture
- Brand platform, manifesto, voice and tone
- Logo and visual identity design
- Target audience definition
- User scenarios and personas
Experience Design
Spark powerful, emotional connections through fresh creative and razor-sharp messaging—and make it easy for your customers and prospects to get on board with what you’re putting out. When you’ve got mere seconds to make an impression, every word, image and click matters.
- Business goals and objectives
- Marketing strategy and KPIs
- Integrated communication briefs
- Customer journey maps
- UX / UI design for web and apps
- Full-funnel ideation and concepts
- Brand and tactical campaigns
- Content planning
- Usability testing
Development
Born in the web world, our toolbox has grown to include virtually every lever that educates, motivates or converts. Sure, we still deliver in digital, but we know that getting close to your customers and making an impact for your business means choreographing brand experiences across multiple touches and channels.
- Custom websites and apps
- Ecommerce
- CMS implementation
- APIs and third-party integrations
- Accessibility
- Short- and long-form video
- 2D and 3D animation
- Illustration
- Photography
- Media and content assets
Activation
Build warm relationships and get maximum value for everything you do. The FATFREE team offers hefty experience in media and PR, plus every leading CRM and automation tool. And we can provide the analytical insights to amplify and escalate as you go.
- Online and offline media
- Social media
- Content marketing
- Email marketing
- Search engine optimization
- Experiences and events
- CRM and automation
- Reporting and analytics
- Web and app maintenance
A less-is-more approach
At first glance, the FATFREE process is likely to look like any other. The difference is in the approach and attitude. In place of layers and bureaucracy, you get a lean, adaptable process that focuses on essential activity and continuously asks, “How can we cut the fat?”
