Hand pointing left
Strategic Account Manager

Jessica Barrett

Strategic Account Manager

Jess provides a unique perspective to the team, starting her career on the agency side, then moving to the corporate worlds of insurance, omnichannel and healthcare. In fact, she was a long-time FATFREE client before joining the fold. A natural relationship builder, Jess understands that collaboration is key to amazing creative work and ensuring that every engagement is a win for our partners and clients.

Jess has a long (and exciting) history in branding, event and marketing strategy, including naming and launching successful products and services. She has worked on branding and events for the NCAA, including the Final Four® and lesser-known Frozen Four®. She has also been deeply involved in creating a new brand for the City of Indianapolis, as well as naming, launching and marketing a variety of healthcare products, such as the popular Roche Accu-Chek To:™ subscription program and the FDB Vela™ electronic prescribing network.

When Jess isn’t at work she is volunteering in her community, gardening, reading and DYIing.

Recent Perspectives by Jessica

Take stock when selecting stock art

Take stock when selecting stock art

If a picture says a thousand words, what does the same picture on three different trade show booth backwalls within two aisles say? To me, it says no budget, no research, and worse…

Read More
Content strategy: Aim before you shoot

Content strategy: Aim before you shoot

After 15 years working in corporate marketing departments, there is one request I’ve been on the receiving end of time and again: The (usually urgent) ask for a new piece of collateral…

Read More

This website uses internal and third party cookies to enhance your experience, to show you relevant content and for analytics purposes as described in our Privacy Policy and Use of Cookies Policy. By clicking "Accept" or by continuing to use our website, you are agreeing to our use of cookies and similar technologies.

Accept