6 email trends to jump on in 2023

From AI copywriting to considering “snappy subject lines” a trend, the marketing world is awash with predictions about what’s going to figure most prominently in email over the coming year…

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Emoji: An unexpected minefield

My cursor hovered above the Slack comment. I wanted to convey, “yep, on it.” Naturally, the moment called for the thumbs-up emoji. Except I’d just read that the thumbs-up emoji can be seen as…

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